On October 20th, 2022, Debbane for Modern Agriculture DEMA organized a seminar about wheat harvest in Al-Suwaira district (Iraq). The seminar was attended by the biggest wheat farmers in the locality of Shaihemiyh – Al Suwaira district. Several topics were raised during this meeting such as the right and modern ways to harvest this type of grains, the best ways to fight plant diseases and to eradicate bad weeds, as well as the best composting program to adopt in order to increase agricultural yield.

Debbane for Modern Agriculture DEMA organized a field observation day in Erbil Province (Iraq) to observe yellow maize variety 215479. A presentation was delivered by Eng. Ziad Nouman in which he detailed the specificities and characteristics of the abovementioned variety. The presentation was attended by the head of Erbil station, the chief of district, the agent, and agricultural engineers. 

In compliance with its Motto “Together for a better Agriculture”, and after joining the United Nations Global Compact initiative to endorse Sustainable Development Goals (SDG), Debbane Agri has launched its reforestation campaign in the Cedars of
Lebanon.
The UN Global Compact is a call to companies everywhere to align their operations and strategies and to take action in support of UN Sustainable Development Goals (SDGs). Some of these goals include:
• Good Health and Wellbeing (3)
• Climate Action (13)
• Life on Land (15)
While succeeding civilizations have praised the Lebanese cedar trees over the course of thousands of years, our country only maintains a limited number of trees scattered throughout its regions. In light of the latter, we had to conclude the year with a reforestation campaign to restore this resource within the framework of a series of community support activities aimed at improving people's lives and the environment. In cooperation with The Friends of the Cedar Forest Committee - CAFC, and the municipality of Bcharre, Debbane Agri has planted, on Friday October 14, over 30,000 square meters of Cedrus libani in the Bcharre cedar forest. This tree, national emblem of Lebanon, embodies strength with its solidity in addition to permanence and sustainability.
Hand in hand, tree after tree, we reforest our beloved country.

On  October 11, 2022, Debbane for Modern Agriculture DEMA organized a seminar about wheat harvest in Al-Aziziyah – Wasit Governorate (Iraq). The seminar was attended by the biggest wheat farmers in the area. Several topics were raised during this meeting such as the right and modern ways to harvest this type of grains, the best ways to fight plant diseases and to eradicate bad weeds, as well as the composting and brushwood clearing. Several speakers delivered their remarks. Furthermore, Mr. Ziyad Nouman, agricultural engineer, presented the main varieties of Arabic wheat and highlighted its specificities and advantageous characteristics compared to other competing varieties.

Debbane for Modern Agriculture held a lecture on the development of the yellow corn crop for grain and silage production in the Baghdad office. The lecture was delivered by Eng. Ziad Nouman, who provided valuable information to the engineers of the central, southern and northern regions of Baghdad.

In its commitment to better agriculture and to Sustainable Development Goals for a better tomorrow, Debbane Freres reported its Carbon footprint to the Ministry of Environment, in line with Decision 99/1 2013. 
Carbon dioxide emissions are the primary driver of global climate change. It is widely recognized that to avoid the worst impacts of climate change, the world needs to urgently reduce these emissions. As the responsibility is shared amongst the global community, the first step toward the resolution of this crisis is the quantification and assessment of yearly emissions.
This voluntary reporting exercise, a reflection of Debbane’s sustained collaboration with the Ministry of Environment and UNDP, was coronated during a gathering with Minister Dr. Nasser Yassin and UNDP’s Country Director Mr. Mohamad Saleh on Monday, September 5th  where Debbane Freres, represented by its General Manager Mr. Zaher Ballout, received its certificate of reporting.
 

Field days are valuable opportunities that Debbane Freres seizes to get in touch with growers, offering them exclusive insights into promising seed varieties with distinguished added value (fruit quality, yield, disease resistance …).

In that context, Debbane Freres welcomed on August 23rd over 120 attendees to its 2022 field day, notably key farmers, exporters, and Engineers, in addition to representatives from the MoA as well as a multitude of NGOs.

The event, hosted in the company’s Experimental Station of Ammiq, shed light on over 300 varieties of determinate tomato, open field and greenhouse cucumber, sweet pepper, hot pepper, watermelon, melon, Squash, and other miscellaneous vegetable crops.

After evaluation and data collection based on a professional technical protocol, a selection of 50 promising varieties (exhibiting good performance and fitting local and export market) was made and includes a number of pre-commercial varieties like Open field Cucumber Caliber, Sweet Pepper Calvin (Blocky type), and Sweet Pepper Yara (Half Long); in addition to commercial varieties, notably Tomato Prince, Melon Shaza, Watermelon Cash, and Onion Borneo.

Throughout the event, the technical team accompanied all attendees on a tour of the field, highlighting the varieties grown, and explaining all technical specs sought after in the market.

The results and observations made, in addition to all feedback collected from the attendees, sets the path for future Demo Trials as Debbane Freres looks forward to working on the selected varieties until the succeeding Field Day.

On Monday, August 15, 2022, the company Debbane Agri Algeria organized a technical day on the tomato Tylcv, variety MICHEL F1 in Ain EL Kehil commune, Ain Temouchent State, with the farmer Deif El Allah Abdelkader.

A large number of farmers and resellers were present during this day; about 80 people, among them representatives of the DAS (Directorate of Agricultural Services), the president of the Chamber of Agriculture, the Agricultural Delegate and the Mayor of the commune of Ain El Kehil.

This technical day is an unmissable opportunity for farmers and resellers from different regions of the West of the country; Ain Temouchent, Mostaganem, Sidi Bel Abbes and Chlef to exchange with the commercial and technical teams on their specific needs and discover the new tomato variety Tylcv MICHEL F1.

The opening of the day was announced by the Director General of the company Debbane Agri Algeria, Mr. Charbel Bassil and by the president of the Chamber of Agriculture of Ain El Kehil commune.

The technical day was moderated by the Chief of seed products Salah Yassa, describing the potential, performance and strengths as well as the advantages of the variety MICHEL F1, namely:

-  High production

-  Good fruit set during heat and cold

-  Large size and homogeneous weight fruit

-  Firm, round, bright red fruit

-  Toleration to diseases

-  Good adaptation both during the late season and in the normal season

-  Absence of fruit rot

Follow-up of a constructive debate between the DEAL team, namely: Regional Director Mohamed Bendjafer, Technical Director Mustapha Tebib, Specialist in plant protection products Ahmed Bessas, Technical manager for the western region of the country and farmers Zine El Abidine Kardja.

The company Debbane for Agriculture Algeria affirms once again its willingness to invest in the development of products suitable for local markets and for exportation with the close collaboration of competent authorities of Algeria, namely the Ministry of Agriculture, the DAS and the Chambers of Agriculture.      

At the end of the technical day, a good lunch was served to our guests amidst a friendly atmosphere.

To emphasize its appreciation and gratitude for the actions of the Lebanese Army towards Lebanese citizens, especially in these difficult living conditions, Debbane Freres SAL provided a donation of sowing seeds to the Lebanese Army's Air Assault Regiment.
In addition to these seeds that serve daily cooking and that cover an area of 30 dunam, Debbane Freres SAL will provide technical support in order to ensure the success of the seeds.
 

In cooperation with Mercy organization, Debbane for Modern Agriculture conducted a field inspection of tomato variety SV8320TD in Mosul city. The event included an explanation of the specifications of the item and the service operations by Engineer Ziad Noaman, while the field was prepared and equipped by Engineer Abdullah Qutaiba.